Nicholas Rock Design, Research, Teaching

Research

Platform

Live · Database

Experience Design Handbook

Experience Design Handbook — the public beta
Experience Design Handbook — the public beta

Design is a field that is constantly evolving, and staying up-to-date with the latest case studies, examples, and references is essential for designers, educators, and business leaders. However, sourcing these resources can be challenging and time-consuming. This research proposes a web-based, searchable resource of experience design case studies organized and cataloged to allow for finding specific references and discovering new information. The resource would improve access and efficiency, improving design processes and experiences.

The development of this resource began with a simple framework for cataloging and organizing case studies in experience design. This framework was initially designed to give students a more specific understanding and approach to creating experiences and was then adapted to develop business leaders' customer experience strategies. The development process allowed for additions and edits to the framework, creating a more functional and universal open resource.

Using the framework as a teaching tool, students began to populate a database with an initial set of experience design case studies, yielding a learning resource for subsequent classes. This tool and database can enhance the efficiency and quality of the design process, providing a comprehensive collection of case studies and reference materials. Overall, this research aims to contribute to advancing experience design practice, teaching, and research.

[confirm Update: current status, case-study count, and what's next]

In the classroomExperience Design · Fall 2026